Perfect Gym is rapidly growing and we are looking for an ABM specialist that will help to develop, plan and execute targeted marketing campaigns for our enterprise sales team. We are looking for you to support the activation of key buying personas within focus territories.
YOUR ACTIVITIES
- Support creation of account based marketing strategies for key territories in EMEA
- Coordinate outreach strategy with the Demand Generation team to drive MQLs to support Sales funnel growth
- Execute and track campaigns, project plans and budgets
- Analyse campaign performance and use data insights to optimise and iterate campaigns
- Report on campaign impact, including pipeline generation, conversion rates and ROI
- Conduct analysis at a market segment, account and user level to understand customer behaviours and product usage patterns along a purchase / user journey.
- Use a test and learn approach to create new channels to reach our customers such as communities, product platforms, social media etc.
- Coordinate with marketing team to drive new content creation
- Stay up-to-date on industry trends, best practices, and emerging technologies to drive innovation and continuous improvement
WHAT WE EXPECT
What we are looking for are people ready to take on new challenges and to help us innovative the Fitness Industry, who have experience and/or qualifications including the following:
Required
- Fluent in English
- 2+ years of experience in relevant marketing field
- Good knowledge of Microsoft Office, Excel is must
- The determination to achieve goals & meet deadlines
- Good time management and strong task management and organisational skills
- Strong interpersonal and communication skills
Nice to have
- Knowledge of Salesforce or another CRM is a plus
- Experience in the fitness industry
- Fitness market and industry awareness
WHAT WE OFFER YOU
- Benefits package – private medical healthcare and sport card
- Unformalized dress policy
- Flexible form of employment
- Possibility to work hybrid
- Unique experience in the Fitness- and SaaS Industry in a market-leading company
- An international team with 130+ incredible colleagues
- A solid career path within Perfect Gym
- Unforgettable Perfect Gym events