Business Intelligence & Analytics

Using machine learning, the Business Intelligence module can find correlations among your members' behavior and data to create sales predictions, product recommendations and sales forecasts.

Churn Forecast

Accumulate member behavioral data to predict retention and churn rates for individual members or detailed groups.

Sales Predictions

Using past sales results, Business Intelligence can predict future revenue numbers that you can use to make informed business decisions.

Attendance Predictions

Based on past user attendance, you can have an estimation of how many members will be in the gym at a given time.

Product Recommendations

Identify correlations and patterns between purchased products and member behavior to create attractive promotions and boost member engagement.

Detailed Drill Down

Drill down into your data to see exactly which products or memberships are driving your revenue.

Class Recommendations

Don't know which classes to schedule or when? The Business Intelligence module will recommend class substitutions based on member behaviors, likes and other attributes to boost attendance and engagement.

Smart Offers

Automatically send the most appropriate offers to at-risk members to increase retention.

Segmented Data

Break down your data by gender, club, age group and time period to see your revenue results across many different customer segments.

Client Acquisition

Know who your best members are and use the data to help you create smart, targeted marketing campaigns.

Perfect Gym is an excellent partner to align strategic goals as a brick-and-mortar fitness chain. Their constant pursuit of excellence and innovation — even in the unseen objectives — is highly amicable to any chain. The open API means our club can integrate with any up and coming fitness apps, this way we stay more relevant for members.

Jake Curreri — CTO, FitnessONE USA

Self-learning Algorithms

Our machine learning algorithms are always self-improving and become more and more accurate over time after learning which member actions lead to specific outcomes.

Instant Insights

All the algorithms are capable of taking your club's historical data and turning them into insights within just a few hours after being deployed.

Data Aggregation

Cover your one club, regional chain, or international chain from one database. All of your club data can be viewed singularly or in aggregate to understand your chain's performance from top-to-bottom.

As the fitness industry continues to grow and encompass a larger digital marketplace, machine learning will play an even larger role as more data must be processed and used to get more consumers engaged in wellness and their wellbeing.

Digitally Transform Your Health Club

As consumers become more in control over their well-being, fitness clubs must be digitally prepared to service members with a variety of options and fitness experiences. Our fitness software acts as a digital platform to facilitate these experiences by utilizing data and integrations to make digital transformation for fitness facilities more possible.