Resources

View and download industry and product specific whitepapers, testimonials and case studies related to the Perfect Gym Platform within the fitness and wellness industries.

Case Studies

How Oktopus doubled online membership purchases with Perfect Gym

With its mission to build a community of fit freaks, Oktopus is a Georgian fitness brand that doesn’t follow trends but sets them. A crucial step in achieving this was to give its clients full control over their memberships and allow them to book classes anywhere, anytime, leading to a 267% increase in class attendance.

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Harder increased class size by 14% with Perfect Gym Mobile App

A chain of boutique-style fitness clubs, Harder is transforming the Polish fitness industry’s business model one club at a time. Harder understands the importance of adapting to consumer-led changes within the fitness industry. For no additional price, they offer membership flexibility with no long term commitment.

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HITIO/MUDO Gym + Perfect Gym

Perfect Gym is happy to announce its cooperation with the largest fitness chain in Norway, HITIO/MUDO Gym. Read about how HITIO/MUDO's decision to change vendors has helped them establish brand growth throughout Europe.

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Whitepapers & E-books

Machine Learning in Fitness Club Management

Read how machine learning is transforming club management operations on a facility and industry level.

Download Overview

Download Mobile App Overview

As more consumers turn to digital solutions for their well-being, Perfect Gym Go enables fitness facilities to provide their clients with a dedicated mobile platform for all of their membership management needs.

Download Overview

Videos

UAEJJ Fitness - Perfect Gym

Check out how UAEJJ Fitness has used Perfect Gym's platform to streamline member communications.

Fitness24Seven in Thailand

Check out how Fitness24Seven has used Perfect Gym's platform to streamline its enterprise operations across Thailand and Colombia!

The fitness industry is undergoing a significant shift towards digitalization, leading to a rapid change in the way how consumers interact with brands. So how you can succeed in a world where the unprecedented has become the new normal? The answer is simple – you need to adapt!

How to Open a Yoga Studio: A Beginner's Guide to Building Your Dream Business

Alexandra 3/3/2023, Business Club Owners

Have you ever considered opening a profitable yoga business but don't know where to start? In this article, we'll guide you through the essential steps you need to take to run a thriving yoga studio.

How Oktopus Doubled Online Membership Purchases with Perfect Gym

Kinga 3/22/2023, Case studies

The importance of customer lifetime value among your fitness clients

Agnes 2/18/2022, Business Club Owners

Did you know that acquiring a new customer can cost five times more than retaining an existing one? You don't need to be a mathematician to determine the importance of customer lifetime value.

Building the best gym mobile app - the must-haves

Agnes 2/4/2022, Club Owners

Did you know that it only took two years for the first fitness apps to appear after the App Store was launched in 2008? Since then, the connection between fitness and technology has only gone from strength to strength.

How to start a gym business

How to open a gym (Basic Requirements Guide)

8/7/2017, Business

Starting your own business is a tough process; opening your own fitness facility is no different. Check out the how to start a gym business basic requirements you will need to tick before opening a gym.

When considering how to start a gym business there are a number of important factors that will impact the legal, health and construction regulations for your particular club. These factors greatly range depending on where your club is located, its size, and its offering. While this article will outline general standards and requiremen (...)

The ultimate guide on how to start a fitness business

11/12/2021, Business

If you’re looking to get into the fitness industry, the journey can be pretty confusing if you’re at the beginning. So to help you, we’ve created this guide on how to start a gym business. The fitness industry has lucrative potential —the global health and fitness club market is projected to grow at a rate of 10.6% from 2018 to 2023.

Starting a fitness business can be an intimidating bu (...)

How to start an online fitness business

12/7/2021, Club Owners

How to start a gym business and transform it online. Starting a business of any kind requires a lot of planning and research. Starting an online fitness business requires even more research. That’s because it’s an industry that’s grown a lot in the last several years and is predicted to grow by up to 20% by 2027.

The global online/virtual fitness market size was valued at $6,046 million in 2019 and is projected to reach $59,231 million by 2027. Simply put, there’s a wealth of growth to be had, and savvy entrepreneurs can reap the b (...)

Cost of gym memberships

Gym Membership Pricing Strategy

2/4/2018, Business

Gauging the cost of gym memberships can be difficult for gym owners and managers, but are crucial for your fitness club's business and success.

This article discusses what to consider and how to evaluate the cost of gym memberships for your fitness club. Membership fees now vary in style (time-fixed price for unlimited use, pay-by-class, optional pricing for access at different times of day, etc). As a manager, you are tasked with finding the appropriate cost of gym membership while driving up profit and standing up against the comp (...)

How to Increase Gym Member Retention: Strategies & Tips

4/6/2018, Business

Retention is the holy grail of gym management and the process of working to keep your members from churning is as multi-faceted as it is difficult. Understanding just how to increase retention means understanding why members leave in the first place. There are many reasons why gyms have retention problems, including loss of motivation, the cost of gym memberships and not enough time.

Luckily, there are a few different gym member retention strategies and best practices you can put into place to make sure that your members are properl (...)

The importance of customer lifetime value among your fitness clients

2/18/2022, Business

Did you know that acquiring a new customer can cost five times more than retaining an existing one? As a gym owner, it is crucial to place equal emphasis between customer retention and new business. In this article, we explore the notion of customer lifetime value to show you why it is crucial to your gym’s success and suggest strategies to increase customer lifetime value.

Customer lifetime value (CLV) is the total worth to your business of a customer over the whole period of the relationship. CLV is a vital metric, because as we po (...)

Digitally Transform Your Health Club

As consumers become more in control over their well-being, fitness clubs must be digitally prepared to service members with a variety of options and fitness experiences. Our fitness software acts as a digital platform to facilitate these experiences by utilizing data and integrations to make digital transformation for fitness facilities more possible.

Resources

View and download industry and product specific whitepapers, testimonials and case studies related to the Perfect Gym Platform within the fitness and wellness industries.

Case Studies

How Oktopus doubled online membership purchases with Perfect Gym

Harder increased class size by 14% with Perfect Gym Mobile App

HITIO/MUDO Gym + Perfect Gym

Whitepapers & E-books

Machine Learning in Fitness Club Management

Download Mobile App Overview

Videos

UAEJJ Fitness - Perfect Gym

Fitness24Seven in Thailand

Latest Blog Posts

How Oktopus Doubled Online Membership Purchases with Perfect Gym

How to Create the Perfect Fitness Email Campaign to Fuel Growth

How to Open a Yoga Studio: A Beginner's Guide to Building Your Dream Business

Popular Blog Posts

How Oktopus Doubled Online Membership Purchases with Perfect Gym

The importance of customer lifetime value among your fitness clients

Building the best gym mobile app - the must-haves

How to start a gym business

How to open a gym (Basic Requirements Guide)

The ultimate guide on how to start a fitness business

How to start an online fitness business

Cost of gym memberships

Gym Membership Pricing Strategy

How to Increase Gym Member Retention: Strategies & Tips

The importance of customer lifetime value among your fitness clients

Digitally Transform Your Health Club

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