Blog / Club Owners
How to Outreach to Your Former Members
Laura
As gyms slowly begin to re-open with restrictions, member attitudes towards attending are still constantly changing. With this in mind, fitness clubs can benefit greatly by targeting marketing campaigns at members who terminated their memberships since Covid-19 lockdowns began. Read all about the benefits and best strategies to outreach to your former members!
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Perfect Gym Case Study: GO24 Fitness in Hong Kong
GO24 Fitness is disrupting the Hong Kong fitness facility model with their unique business model that blends a high-end experience with low-cost options. With the flexibility of Perfect Gym's digital foundation, they are equipped to scale their operations beyond measure. Read about GO24 Fitness' experience using Perfect Gym's platform here!
How to Re-engage and Motivate Your Returning Members
Now that you are open for business again, instilling member accountability and motivation is more essential for your business to prosper in this new period. This article will detail strategies that will drive member engagement both online and in person at your facility, which will be the key to getting your gym back on track.
How Boutique Clubs Should Prepare to Social Distance
While capacity restrictions will be difficult to navigate, boutique clubs need to seize every opportunity to use their hands-on approach to manage their reopening operations. Read all about how boutique gyms can strategize implementing social distancing measures for the safety of both their members and their businesses.
Why Your Gym Needs Recurring Payments
A recurring payment system is much more impactful than ensuring your gym’s revenue. It is essential for keeping all payment procedures simple and uniform to the benefit of your clients. Read about the benefits of instituting a recurring payment system at your gym to both your management and clients!
Covid-19 Gym Reopening: Access and Capacity Management Strategies
As gyms around the world prepare to reopen, they will be tasked with more challenges than ever. Not only will they have to uphold new government regulations for cleanliness and limited capacity, but they will also need to build trust with their members to feel safe returning. Read all about the best practices for gyms to safely reopen in the face of Covid-19 concerns.
Best Streaming Practices for Gyms
As the fitness industry transitions to digital, gyms have many options to create quality video content. However, producing streaming content is only half the battle: gyms also need to strategize how to deliver their exclusive digital services directly to their members and how to convert them into revenue. Read all about the best streaming practices and digital business tips for gyms!
How to Monetize Your Gym's Digital Services
With gyms beginning to grasp the reality of the new fitness landscape when they begin reopening, many have recognized the need to continue to build the digital services they launched during this period. Now the question is, how much should gyms invest in these new digital platforms, and most importantly, how do they make money off of them? Read about how to devise the perfect strategy to monetize your gym's digital services!
Digitally Transform Your Health Club
As consumers become more in control over their well-being, fitness clubs must be digitally prepared to service members with a variety of options and fitness experiences. Our fitness software acts as a digital platform to facilitate these experiences by utilizing data and integrations to make digital transformation for fitness facilities more possible.
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